DETAILED PLAYBOOKBuilt for modern dental practices that want clarity, credibility and measurable action.
Start with your clinic name and location. City matters because dental demand is local and competition can change dramatically between neighbourhoods. We use the location to understand the likely search environment, patient catchment area and messaging opportunities. We do not treat every Indian city as if it were the same market.
01 · CONTACTA strategy meeting should feel useful before it feels like a sales call
A strategy meeting should feel useful before it feels like a sales call. Our contact process is designed to understand the clinic first. Tell us who you are, where you operate, which treatments you want to grow and what your current marketing situation looks like. The more context you provide, the more specific the conversation can become.
02 · CONTACTStart with your clinic name and location
Start with your clinic name and location. City matters because dental demand is local and competition can change dramatically between neighbourhoods. We use the location to understand the likely search environment, patient catchment area and messaging opportunities. We do not treat every Indian city as if it were the same market.
03 · CONTACTNext, tell us what you want to achieve
Next, tell us what you want to achieve. Some clinics need more general enquiries. Others want to increase implants, aligners, braces, cosmetic dentistry, root canal treatment or pediatric dentistry. A focused objective makes campaign planning much clearer because the creative, landing page and conversion path can be designed around a specific patient question.
04 · CONTACTWe also ask about your approximate advertising budget
We also ask about your approximate advertising budget. This is not a test and it is not a requirement to spend a particular amount. It simply helps us understand what kind of system is realistic. A smaller budget may call for a tighter treatment focus, while a larger budget can support more testing and segmentation.
05 · CONTACTDuring the meeting, we can discuss your website, Google profile, social presence
During the meeting, we can discuss your website, Google profile, social presence, reviews and current advertising. If you already have campaigns running, we can talk about what you are seeing. If you are starting from zero, we can explain what should be built first. The aim is to give you a clearer picture of the work involved.
06 · CONTACTWe can also discuss the three service levels
We can also discuss the three service levels. Launch provides the foundation. Growth adds more content, video, optimization and reporting. Patient Acquisition adds deeper acquisition, tracking and dedicated support. The correct choice depends on your clinic rather than on a generic recommendation.